The European market is relatively fragmented. Every region has it’s own specific needs and marketing strategies. Trafalgar can help establish and fine-tune your marketing efforts for individual markets.

An example: What we have realized is that there is a gap between the needs of the games-publisher and the services delivered by the local distributors. Local distributors can get products on the shelves, but they have limited resources to provide further marketing-assistance in promoting specific titles. (Other than providing some in-store materials).

Trafalgar can help you by setting up promotional events (traveling games-tournaments, national leagues), or by collaboration with existing local events that focus on the same target audience.